ABSTRACT: It has been recommended that geological time be described in a single set of terms and according to metric or SI (“Système International d’Unités”) standards, to ensure “worldwide unification ofmeasurement”.While any effort to improve communication in scientific research and writing is to be encouraged, we are also concerned that fundamental differences between date and duration, in the way that our profession expresses geological time,would be lost in such an oversimplified terminology. In addition, no precise value for ‘year’ in the SI base unit of second has been accepted by the international bodies.Under any circumstances, however, it remains the fact that geological dates – as points in time – are not relevant to the SI. Known dates may define durations, just as known durations may define dates, or dates may simply be punctual references that support historical narratives, but dates are not quantities. Furthermore, dates, as datum points, belong to a specific type of guiding information that is in constant use not only by the disciplines that explore the unwritten past, but in the physical sciences and engineering aswell. Accordingly, we recommend a new standardization of the distinction between geohistorical date, in years before present expressed in ‘annus’, symbol ‘a’,with themultiples ‘ka’, ‘Ma’, and ‘Ga’ for thousands, millions and billions of years ago, according to a convention that has been very widely adopted during the last 30 years, and geohistorical duration, expressed in ‘year’, symbol ‘yr’, with multiples ‘kyr’, ‘Myr’ and ‘Gyr’, respectively, as themost appropriate among the various formats in the current literature. Agreement on these two sets of terms throughout thewide community that dealswith paleochronology would remove a false impression of improvisation and uncertainty as to appropriate terminology, and would lead to more effective communication in areas where a simplified but needlessly SI-conisistent terminology would be less, not more useful.